National : India today marks the first-ever World Cold
Pressed Day — a global movement dedicated to honoring ancestral oil wisdom,
ethical farming, and conscious nutrition. Inspired by Priyanshi Patel, the
woman reviving India’s ancient oil heritage and the visionary behind Cold
Pressed Day, hailing from the oil lineage of the NK Proteins,
Tirupati Oils legacy — this initiative reflects her leadership as Founder
of Olixir Oils. The movement seeks to restore purity, soil
integrity, and traditional food science to everyday living — reminding the
world that the future of wellness begins with the wisdom of the past
Launched on November 17, 2025, Priyanshi
Patel marks a historic step rooted in purity, heritage, and conscious nutrition
- A Global Awakening
Rooted in India’s
ancient ghani (wood-press) culture, World Cold Pressed Day
celebrates the slow, patient, chemical-free extraction of oils — an art that
nourished Indian homes for centuries before industrialization disrupted it.
“Oil was never just business — it is nourishment,
responsibility, and culture,” says Priyanshi Patel. “World
Cold Pressed Day is not about discovering something new; it’s about returning
to what was always pure and right. It’s a commitment to future health by
honoring ancestral wisdom.”
A MOVEMENT FOR A
NEW ERA OF NUTRITION
At a time when food
systems are increasingly dominated by speed and additives, World Cold Pressed
Day reminds the world that true wellness begins with simplicity. The movement
highlights:
•
Purity & Transparency: Oils extracted without heat or chemicals — celebrating
real, unadulterated food.
•
Soil & Sustainability: Farmer-first values, regenerative agriculture, and
protection of indigenous seed varieties.
•
Heritage & Health: Reviving age-old Ayurvedic knowledge aligned with today’s
longevity, gut-health, and clean-eating trends.
•
Women & Wellness Leadership: Championing women entrepreneurs who are redefining global
wellness narratives.
THE NEED FOR A
MOVEMENT — THE NUMBERS SAY IT ALL
•
9× Global Market Growth
•
90% Nutrient Retention in cold pressed
oils
•
65% Consumer Preference for natural, unrefined
oils
•
15% Lower LDL Impact, supporting heart
health
People can participate by choosing cold pressed oils for daily cooking,
educating friends and family, and amplifying awareness about holistic
nutrition. Subscribing to Cold Pressed Day initiatives helps grow a global
community dedicated to healthier lifestyles and sustainable choices.
Learn more,
access resources, and be a part of the global Cold Pressed Movement at www.coldpressedday.com
THE FORCE BEHIND THE
MOVEMENT
A third-generation
entrepreneur of India’s oil legacy, Priyanshi Patel grew up
immersed in the science and sanctity of pressing seeds the natural way.
With Olixir Oils, she modernized the ancient craft — merging
Ayurvedic principles with contemporary nutrition and global standards of
purity.
Beyond business,
Priyanshi’s work through the Karma Foundation has impacted over
millions of lives, advancing food education, women’s empowerment, and community
wellness across India.
A GLOBAL VISION
FOR THE FUTURE
World Cold
Pressed Day is envisioned as an annual international observance that
unites:
•
Farmers practicing sustainable cold-pressing
•
Ayurvedic and nutrition experts
•
Clean-label and ethical brands
•
Universities and seed conservation researchers
•
Consumers seeking mindful, conscious wellness
Long-term
initiatives include educational fellowships, international knowledge exchanges,
and a World Cold Pressed Heritage Map documenting traditional oil
practices across cultures.
LAUNCH DETAILS:
Event: Official Declaration of World
Cold Pressed Day
Date: 17 November 2025
Origin: Ahmedabad, India
Theme: Ancient Wisdom. Future Health.
Join the
global awakening toward purity and wellness — subscribe at www.coldpressedday.com