Festival officially announced at Press Club
of India; Chinese Embassy officials unveil trophy and medal ahead of October
30–31 cultural celebration
New Delhi : Beat of
Life Entertainment, a media, entertainment and event management company, is set
to play a significant role in the 1st DIFF Chinese
Film Festival 2026, taking responsibility for managing the two-day
international cultural event scheduled for October 30–31 at the Films Division
Auditorium, Mahadev Road, New Delhi.
The festival was officially announced during a press conference held at the Press Club of India, New Delhi, on October 28, bringing together representatives of the Chinese Embassy, Delhi International Film Festival (DIFF), and the film and cultural community.
Presented through a collaboration involving
the Embassy of the People's Republic of China, Delhi International Film
Festival and National School of Drama (NSD), the festival aims to strengthen
cultural understanding between India and China through cinema.
A major highlight of the press conference
was the unveiling of the festival's official trophy and medal by Dr. Zhang
Hailin, First Secretary, of the Chinese Embassy.
Beat of Life Entertainment Expands Its
Presence in International Cultural Events
As the festival's management partner, Beat of Life Entertainment will
contribute to the coordination, management and on-ground execution of the
international cinematic event.
The association marks another important
milestone in the company's expanding portfolio of film festivals, media
productions, entertainment projects and cultural initiatives.
Led by Founder & CEO Piyush Sagar, Beat of Life Entertainment
continues to strengthen its presence in the entertainment and event management
industry by participating in projects that connect creative professionals,
institutions and international audiences.
The company's involvement in the Chinese
Film Festival further reflects its growing focus on managing culturally
significant events and contributing to international artistic collaborations.
Chinese Ambassador to Inaugurate the
Festival
The festival's opening ceremony is
scheduled for October 30 at 11:30 AM, with H.E. Mr. Xu Feihong, Ambassador of
the People's Republic of China to India, expected to inaugurate the event.
More than 10 films from China and India are
scheduled to be screened during the two-day festival.
The opening film, The Composer, explores
the life of Chinese musician Xian Xinghai, while the closing film, Her Story,
directed by Shao Yihui, presents a contemporary narrative of friendship and
resilience.
The festival will also feature cinema
workshops in collaboration with the National School of Drama on both days,
alongside a special discussion on Co-production and Collaboration between the
Indian and Chinese film industries on October 31.
The jury, headed by theatre director Arvind
Gaur, will evaluate the participating films, with the closing and awards
ceremony scheduled for October 31 at 6 PM.
A Platform for Cinema Beyond Borders
Delhi International Film Festival Founder
President and Festival Director Ram Kishore Parcha highlighted the importance
of the initiative in expanding artistic exchange and encouraging future
cinematic collaborations between the two countries.
With the theme "Two Nations, One
Screen – Celebrating the Magic of Chinese Cinema, the festival seeks to create
meaningful connections through storytelling, creativity and cultural dialogue.
For Beat of Life Entertainment, managing
the festival represents an opportunity to further establish its capabilities in
international event management while contributing to a platform that brings
cinema, diplomacy and culture together.
The festival will be held at the Films
Division Auditorium, Mahadev Road, New Delhi, on October 30–31, 2026, with free
entry for attendees.
Official Website: www.chinesefilmfestival.in