Maharashtra Deputy Chief Minister Hon. Shri. Eknath Shinde ji
presenting the award to Zameer Ahmed Mistry, Director, SIMCA Advertising
Limited.Mumbai, September 01, 2026 : SIMCA Advertising Limited (NSE
Emerge: SIMCA | ISIN: INE1K4J01018), one of India’s established mediatech and
Digital Out-of-Home (DOOH) advertising companies with a legacy spanning over
five decades, has been honoured with the Excellence in Out-of-Home Advertising
recognition at the ET NOW Business Conclave & Awards 2026 – West Edition.
The award was presented by Shri Eknath Shinde, Hon’ble Deputy Chief
Minister of Maharashtra, recognising SIMCA’s contribution to the evolving
Out-of-Home advertising ecosystem.
Key Highlights
● SIMCA
Advertising Limited recognised with Excellence in Out-of-Home Advertising
at the ET NOW Business Conclave & Awards 2026 – West Edition.
● Award
presented by Shri Eknath Shinde, Hon’ble Deputy Chief Minister of
Maharashtra.
● Recognition
comes amid SIMCA’s continued expansion of its premium media asset portfolio and
Digital Out-of-Home (DOOH) footprint.
● Company
continues to strengthen its premium media infrastructure through strategic
asset additions and digital transformation.
Commenting on the recognition, Mr. Fahim Batliwala, Chairman,
Managing Director and Promoter of SIMCA Advertising Limited, said, “We are
honoured to receive the Excellence in Out-of-Home Advertising recognition at
the ET NOW Business Conclave & Awards 2026. This recognition reflects the
collective efforts of our team and the trust that our clients have placed in us
over the years. As the OOH industry
continues to evolve, we remain focused on strengthening our premium media
infrastructure, accelerating our transition towards Digital Out-of-Home,
identifying opportunities across new media formats and strategically located
markets, and delivering impactful and measurable solutions for advertisers. We
see significant opportunities ahead as technology, digital formats, and
organised media infrastructure continue to reshape the outdoor advertising
landscape.”
The recognition comes at a significant phase in SIMCA’s growth
journey, as the Company continues to evolve from a traditional outdoor
advertising business into a scalable media infrastructure platform. Its
strategy combines premium media asset ownership, increasing digital inventory,
technology-enabled formats and long-standing relationships with advertisers
across sectors.
The Company has also continued to strengthen recurring business
through marquee client relationships. SIMCA secured a ₹10 crore work order from
a leading BFSI client for July 2026, following business worth approximately
₹15.26 crore from a leading financial services client secured at the beginning
of FY27, providing continued revenue visibility.
Today, SIMCA has a portfolio of 216 media assets, comprising 74
traditional static hoardings and 142 Digital Out-of-Home advertising slots,
while serving 221 clients across sectors. The Company also has a presence
across 235+ towns and a network of 250+ partners, supporting campaign execution
across markets.
Looking ahead, SIMCA remains focused on expanding its digital
footprint, strengthening its premium media asset portfolio and increasing the
contribution of Digital Out-of-Home advertising. The Company continues to focus
on improving asset productivity, deepening long-term client relationships and
expanding its presence across high-growth metropolitan markets.
About SIMCA Advertising Limited
SIMCA Advertising Limited (NSE Emerge: SIMCA | ISIN:
INE1K4J01018) is one of India's established mediatech and DOOH (Digital
Out-of-Home) advertising companies with a legacy spanning over five decades.
Founded in 1970, the Company provides comprehensive advertising and
communication solutions across Out-of-Home (OOH), Digital Out-of-Home (DOOH),
BTL activations, exhibitions, signage, retail branding and turnkey marketing
solutions. Today, SIMCA is a strong founder-led and professionally managed
organisation with a strong portfolio of over 150+ premium media assets, a
presence across 235+ towns, a network of 250+ partners and long-standing
relationships with 200+ clients. SIMCA continues to evolve as a modern media
infrastructure platform delivering impactful brand engagement solutions across
India with a strong presence across high-traffic urban corridors.
For more information, visit: www.simcaadvertising.com