One platform turns a brief into a finished, on-brand film, delivers it personally to every viewer, and measures who watched.
Pune,
India, July 1, 2026 : Flipick,
a learning-technology company, today announced the launch of its AI video platform, an
end-to-end studio that creates cinematic, studio-grade video, distributes it
personally to every viewer, and measures the effectiveness. Where most AI tools
stop at a single clip and a download, Flipick runs the whole production job -
from a written screenplay through personalized delivery to audit-ready proof of
who watched, who finished, and who acted.
"Most
tools stop at the download. We don't," said Ravi Dugal, Founder &
CEO of Flipick while describing the platform. Flipick has deep roots in
enterprise learning. For 15+ years, Flipick LMS and video content creation
services have powered enterprise learning across many global companies like
Pearson, Jindal Steel, Clarivate, Indian Institute of Banking & Finance
(IIBF), and more.
A
real production pipeline, run by AI
Every
Flipick video runs the same nine-stage pipeline on a single platform: write,
storyboard, generate, hold consistency, overlay, edit, localize, deliver, and
measure. The approach is deliberately storyboard-first — teams approve the
story before spending a single credit. The Screenplay Creator structures a
brief into a scene-by-scene script; the storyboard locks every shot for
sign-off; only then does the platform render. Revisions happen on the page, not
on the render bill.
Inside
the studio, five tools do
the heavy lifting:
Screenplay
Builder turns a brief into a production-ready,
scene-by-scene script with narrative arc, shot breakdowns, voiceover and
dialogue, and selectable campaign styles and pacing.
Video
Builder generates each approved shot, renders the
beats and assembles the cut, with the ability to regenerate a single beat or
shot without disturbing the rest.
Asset
Library lets organizations build a brand world once —
ambassadors, products, characters and locations — and reuse it across every
project.
Ingredients
store static building blocks such as logos, backgrounds and product shots for
assembly into personalized frames.
Overlays
composite text, logos, pricing, disclaimers and CTAs on top of the generated
video.
Consistency
raw AI can't match
Flipick's
central differentiator is consistency - the thing raw generators struggle to
do. The platform holds a presenter's face, wardrobe and a brand's products
steady across an entire film, from scene one through scene nine. Lock them
once, and they stay consistent throughout, branded and localized into any
language without re-recording.
The
Overlays system turns one master video into hundreds of variants. Teams define
variables in a spreadsheet - brand name, price, logo - and produce a named file
for each row. Because financial values live on the overlay rather than being
baked into the AI video, regulated content stays accurate and auditable, and a
single master can generate 500 brand variants for a fraction of the cost of
producing 500 separate videos.
Delivered
personally, then measured
Beyond
creation, Flipick's distribution product (VVP) renders a personal cut for each
recipient - mapping fields such as name, role, branch and language - and
delivers it by link, email, in-app, or directly through an LMS. The platform
authenticates viewer identity before playback, then tracks per-viewer
completion, drop-off and re-watch, and ties every overlay CTA to the action
that followed. The result is audit-ready proof rather than impressions: knowing
who watched, who finished, and who acted.
Transparent,
credit-based pricing
Flipick
is priced entirely in credits across its two products - AI Video Creation and
VVP Distribution — with one credit equal to ₹1, and a live calculator that
estimates any campaign before a customer spends a thing. Creation is priced per
finished minute, starting from a base of 3,300 credits per minute, while
distribution is priced per recipient and grows cheaper at scale, falling from
50 credits per recipient down to 20 at high volume. As a worked example, a
one-minute, moderately edited film delivered to 500 viewers comes to roughly
24,250 credits (about ₹24,250).
Quote
from Founder
“For
years, teams could generate a video clip but not a result - they couldn’t keep
it on brand, personalize it at scale, or measure effectiveness. We built
Flipick around the whole job.” said Ravi Dugal, Founder & CEO of
Flipick.
Availability
of the Platform
The
Flipick AI video platform is available from 1st July 2026. Teams can book a
demo to take one of their own briefs from screenplay to a measured campaign. To
learn more, visit Flipick at www.flipick.com
About
Flipick
Flipick
is a learning-technology company based in Pune, India. For 15+ years, Flipick
LMS has powered enterprise learning - delivering, managing and tracking
learning at scale. Today, the same company that runs those programmes also
creates the video inside them: its AI video platform helps teams create
studio-grade video, personalize it for every viewer, and measures its
effectiveness too. Flipick is founded by Ravi Dugal and is trusted by Jindal
Steel, Pearson, IIBF, IICA, and many more conglomerates.
Media
Contact
Rahul
Uppal
Business Development Head at Flipick
Email - rahul.uppal@flipick.com