GANT, the globally renowned
lifestyle brand synonymous with timeless sophistication and modern innovation, has joined forces with Emporiom Digital, a 360-degree Martech
agency redefining the way brands
connect with consumers in India. This strategic
collaboration marks a significant step in GANT India’s journey to deepen its engagement
with the country’s evolving fashion landscape.
With an unwavering
commitment to heritage, craftsmanship, and contemporary
style, GANT India is poised to expand its footprint, and Emporiom Digital will play a pivotal
role in shaping its digital narrative. As the brand’s digital partner, Emporiom
Digital will lead end-to-end social media strategy, content creation, and omnichannel storytelling to drive deeper audience connections and premium
positioning across platforms.
A Shared Vision:
Legacy Meets Digital
Innovation
Reflecting on this partnership, Aditi Ohri, CEO of Emporiom Digital, expressed her excitement:
“GANT is more than a brand—it’s a legacy. Partnering with a brand
that has redefined
American sportswear and embodies effortless sophistication is both an
honor and a responsibility. At Emporiom Digital, we don’t just manage digital
campaigns—we build narratives, shape desirability, and create immersive brand experiences. Our focus will be on crafting
compelling, data-driven storytelling that not only amplifies GANT’s presence in India but also strengthens its connection with a new generation of discerning consumers.”
Apoorv Sen, COO, Iconic India, GANT India’s
CEO (Name) echoed the sentiment,
emphasizing the synergy
between the two companies:
“For GANT, India is an exciting
and rapidly growing
market where brand engagement is just as important as brand presence. We needed a digital partner
that understands both premium fashion
and the evolving consumer mindset.
Emporiom
Digital brings that expertise—blending creativity with analytics, storytelling with strategy. We are excited to embark on this journey together,
ensuring that every touchpoint
with our audience is seamless, sophisticated, and unforgettable.”
Crafting the Future of Digital-First Luxury Fashion
In an era where digital influence shapes purchasing decisions, this collaboration is
more than a marketing
initiative—it’s a movement towards making GANT India a name synonymous with aspirational, premium fashion in the country. With Emporiom
Digital at the helm of its digital transformation, GANT India is set to not just capture
mindshare but redefine
how luxury brands
engage with the Indian
consumer.