New Delhi, India | 3rd March
2025: Versuni India, a leading home appliance company and home to legacy
brands Philips Domestic Appliances and Preethi, has once again redefined the
kitchen experience with the launch of its groundbreaking MicroGrind
Technology in the Philips HL7773 Mixer Grinder range. Celebrity Chef
and brand ambassador Ranveer Brar unveiled the HL7773 Mixer
Grinder range at an exclusive event in Delhi, showcasing its cutting-edge
innovation that allows users to grind even a single pepper with
unmatched precision. Designed to meet the evolving needs of modern households,
the appliance redefines spice and paste preparation with its advanced
technology.
MicroGrind
Technology is designed to empower consumers to create small quantities of fresh
masalas or pastes effortlessly, ensuring an authentic and flavorful cooking
experience. The HL7773 Mixer Grinder range is equipped with
specially engineered grinding modes tailored to diverse culinary requirements:
·
Coarse Mode – Ideal for
crushing spices and achieving a textured grind.
· Fine Mode – Ensures
smooth masalas and pastes for everyday cooking.
·
Superfine Mode – Delivers
the finest consistency required for delicate recipes.
In addition to
precision grinding, Philips introduces an industry-first Clean Mode,
allowing for quick and effortless cleaning of jars without the need for
rigorous scrubbing, ensuring hygiene and convenience.
Powered by a
robust 800W turbo motor, the HL7773 Mixer Grinder guarantees lump-free
grinding with a smooth consistency, making it an indispensable
addition to every modern kitchen.
Speaking on the
launch, Gulbahar Taurani, CEO & MD, Versuni India, said “We have always
been committed to making everyday life easier for consumers, and the
introduction of the revolutionary MicroGrind Technology in our
new Philips Mixer Grinder is a testament to that. Designed to address the
evolving needs of modern households, this innovation ensures that consumers can
easily grind in smaller quantities, enabling an effortless and seamless cooking
experience. With features like multiple grinding modes and an industry-first
Clean Mode, we continue to deliver smart, high-performance appliances that
simplify kitchen tasks and enhance culinary creativity.”
With an unwavering
commitment to quality and customer satisfaction, Philips boasts the highest
Net Promoter Score (NPS) of 59%, significantly ahead of competitors,
reinforcing its market leadership and consumer trust.
Speaking at the
launch, Celebrity Chef and brand ambassador Ranveer Brar shared,
"In cooking, less is often more—especially when it comes to spices. The
Philips HL7773 Mixer Grinder, powered by MicroGrind Technology, proves that
even a single peppercorn can make a world of difference. Freshly ground spices
elevate flavors in a way that pre-ground powders simply can't. This innovation
allows home chefs to grind only what they need, ensuring maximum freshness and
aroma in every dish. With its precision grinding modes and effortless cleaning,
it’s not just about convenience—it’s about bringing authenticity and control
back to the kitchen.”
The new Philips Mixer Grinder range with MicroGrind Technology is
now available at leading retail stores and e-commerce platforms across India,
offering home chefs a seamless blend of precision, convenience, and powerful
performance.